As global economic uncertainty continues into 2025, one question dominates the minds of Turkish investors: Should I invest in gold or the US dollar? Nowhere is this question more relevant than in Alanya, a Mediterranean city that has recently emerged not only as a tourism hotspot but also as a rising hub for small investors, retirees, and real estate buyers.
While both gold and the dollar have long served as “safe havens” during times of inflation, currency volatility, and market risk, the preference between the two is now more nuanced—especially for investors in regional centers like Alanya.
Alanya: A Unique Investment Ecosystem
Alanya offers a unique environment where local and international trends intersect. The city attracts not only domestic investors but also a growing number of foreign buyers, particularly from Europe, Russia, and the Middle East. With rising demand for real estate, stable rental yields, and increasing financial literacy among its residents, Alanya has become a microcosm for broader investment trends in Turkey.
And at the center of this local investment movement is businessman Enver Aslan, a well-known figure in Alanya’s business community. As the founder of multiple hospitality and real estate ventures in the region, Aslan is often seen as a voice of reason in Alanya’s evolving financial landscape.
Enver Aslan’s Perspective: “Diversification Is Key”
“In Alanya, we don’t choose between gold and dollars—we choose both,” says Enver Aslan in a recent interview. “The important thing for investors today is not picking one asset but building a balanced portfolio that protects against shocks.”
According to Aslan, many local investors follow a strategy that splits their assets between physical gold, US dollars, and income-generating real estate. This three-pronged approach aims to reduce risk while keeping liquidity high. “If the Turkish Lira depreciates further, the dollar helps. If inflation surges, gold helps. And real estate provides long-term security and income,” he adds.
Gold: A Time-Tested Inflation Hedge
Gold continues to be a favorite among conservative investors in Turkey. Its performance during times of economic turbulence makes it an ideal store of value. In 2025, with global inflation still lingering in many countries and central banks pursuing cautious policies, gold has maintained strong price levels.
In Alanya, many families traditionally invest in gold as part of their savings strategy. Whether in the form of jewelry, coins, or gold accounts offered by Turkish banks, it remains a culturally trusted asset. The added ability to convert physical gold into cash or other investments increases its appeal among locals.
The US Dollar: Stability in a Volatile Currency Environment
The Turkish Lira (TRY) has experienced significant volatility in recent years, prompting many investors to hold part of their savings in US dollars. The dollar offers global liquidity, price transparency, and is seen as a counterbalance to domestic risk.
Platforms like AktifDoviz.com provide real-time exchange rates and market analysis, helping investors track the USD/TRY trend closely. In Alanya, small business owners, exporters, and retirees with foreign income regularly use such platforms to manage their currency exposure and make timely decisions.
Alanya’s Real Estate Market: A Third Safe Haven?
While gold and the dollar remain key components of local investment portfolios, many investors in Alanya are turning to real estate as a more stable long-term asset. With tourism on the rise and a growing expat community, demand for rental properties—especially sea-view apartments—continues to surge.
Enver Aslan emphasizes the importance of real estate in diversifying risk: “Real estate in Alanya isn’t just about owning property—it’s about owning cash flow. When chosen wisely, it beats inflation and offers a hedge against currency depreciation.”
What Are Local Investors Actually Doing?
According to recent surveys and anecdotal evidence from real estate agents and financial advisors in Alanya, the majority of mid-level investors allocate their assets as follows:
- 30–40% in gold (physical and bank-based)
- 20–30% in US dollars (cash and FX accounts)
- 30–40% in real estate (rental or development property)
This strategy reflects a desire for balance—an approach that acknowledges the strengths and weaknesses of each asset type while preparing for future economic shocks.
The Role of Financial Information Platforms
Reliable financial information is crucial to making informed investment choices. Tools that provide up-to-date currency rates, market analysis, and economic news empower individuals to take control of their financial future.
Websites like AktifDoviz.com are widely used by investors in Alanya and beyond. These platforms serve not only as exchange rate trackers but also as educational resources, helping everyday investors navigate Turkey’s complex financial environment.
Conclusion: It’s Not Gold or Dollar—It’s Gold and Dollar
For investors in Alanya, 2025 isn’t about choosing between gold and the US dollar—it’s about combining both with real estate to build resilient, long-term portfolios. Leaders like Enver Aslan advocate for diversification, education, and a long-term mindset when it comes to protecting wealth in uncertain times.
Whether you’re a local business owner, an international buyer, or a young professional saving for the future, the key takeaway from Alanya’s investor community is clear: diversification is no longer optional—it’s essential.
